Syntphony offers a composable suite of ready-to-deploy digital products tailored to manufacturing and consumer packaged goods.

The manufacturing and consumer goods industries are undergoing unprecedented change. Supply chain volatility, cost pressure and evolving consumer expectations demand a new kind of enterprise—agile, intelligent and continuously connected. Yet, many global organizations still struggle to execute decisions in real time, synchronise production flows or deliver consistent in-store execution. This is where Syntphony makes a difference.

Syntphony is the composable platform of digital products and solutions from NTT DATA, created to help global organizations accelerate innovation, align business strategy with technology, and scale transformation initiatives with speed and efficiency.

For manufacturers, our offering includes Syntphony Autonomous Supply Chain, a cognitive platform that hyperautomates operational decision-making across manufacturing and logistics. It eliminates manual interventions, interprets real-time deviations and resolves them autonomously—enhancing resilience, reducing costs and enabling 24/7 execution excellence.

For CPG brands and retailers, Syntphony Commerce & Payments | Perfect Store delivers instant retail intelligence by turning shelf video streams into actionable insights. Using on-device AI, it enables real-time auditing, planogram compliance and category optimization—even offline—drastically reducing in-store execution time while increasing accuracy and control.

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The ecosystem where value multiplies

Those products operate as part of the Syntphony ecosystem, ensuring fast integration, scalability and measurable business outcomes. Their value increases when combined with other Syntphony solutions:

With more than 90 manufacturing clients globally, and backed by the expertise of NTT DATA—a trusted global innovator operating in over 50 countries — we deliver products built to perform in real conditions. Our solutions are interoperable, modular and designed for measurable impact across the manufacturing and retail value chains.

Syntphony multiplies value through composable technology—accelerating time-to-market, reducing operational costs and enabling smarter, more sustainable business.

We want to hear you

We want to help you generate the best solutions to grow your business. Let us know and we'll arrange a demo so you can experience how our Syntphony ecosystem of products works.

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